CORPORATE CULTURE AND EMPLOYEE PERFORMANCE IN TELECOMMUNICATION COMPANIES: A CASE STUDY OF AIRTEL BRANCH IN NTUNGAMO DISTRICT
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Date
2025-07-29
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UGANDA CHRISTIAN UNIVERSITY
Abstract
The study was about corporate culture and employee performance in
telecommunication companies; a case of Airtel branch in Ntungamo District. The
objectives of this study were; to assess the effect of involvement on employee
performance in selected telecommunication companies, to examine the effect of
consistency on employee performance in selected telecommunication companies and
to analyze the effect of adaptability on employee performance in the selected
telecommunication companies. The study used a cross-sectional research design
employing both qualitative and quantitative approaches. A sample size of 88
respondents fully responded to questions administered to them. The study tested the
first hypothesis; “There is no significant effect between involvement and employee
performance in telecommunication companies in Ntungamo District” and it was
rejected. This is because there was a high positive relationship between involvement
and employee performance whereby an improvement in organization’s involvement
increases on the performance of employees. The study therefore concluded that
involvement positively affects employee performance in telecommunication
companies. The study tested the second hypothesis: “There is no significant
relationship between consistency and performance of employees in selected
telecommunication”, and it was rejected. This is because there was a positive
significant positive relationship between consistency and employee performance. The
study further found that adaptability and employee performance were found to have a
significant relationship. Lastly, according to the results presented in chapter four,
mission and employee performance were found to have a significant positive
relationship. Thus, the hypothesis that stated that mission does not have a significant
effect on employee performance is rejected. The study recommended that there is
need to build and improve teamwork. Putting a team in place to connect with each
other, not just on a work level, but also on a friendship level, is beneficial towards
more effective teamwork in the future. Team-building exercises are an easy way to get
the team on the same level, familiar with one another, and better at
communicating in a variety of environments. Planning out-of-office retreats and
exercises for the team is also a great way to encourage better teamwork.
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Undergraduate Research